Chile will import Brazilian Tahiti limes

Chile just opened its market for the importation of Brazilian Tahiti limes. The opening is the result of a joint effort between the Brazilian Association of Producers and Exporters of Fruits and Derivatives (ABRAFRUTAS) and the Ministry of Agriculture, Livestock and Supply (MAPA).

The international director of Abrafrutas, Luiz Eduardo Rafaelli, sees two promising points in the Chilean market. Chile imported roughly $5 million worth of lemons in 2021. Rafaelli believes that Brazil is likely to gain a 50% share of this market. Another benefit of exporting to Chile is that it lessens Brazil’s reliance on the European market.

To adequately position itself in the market will be one of the main challenges Brazil will face as the country will have to offer a higher-quality lemon at a lower price to compete with other nations, such as Peru, which enjoys a lower export cost in terms of logistics.

According to data from the Center for Advanced Studies on Applied Economics at the Luiz de Queiroz School of Agriculture of the University of São Paulo (Cepea-Esalq/USP), Tahiti lime represents 98% of Brazilian shipments of citrus fruits abroad, which ranks third in the Brazilian fruit export agenda.

See below the main destinations for Brazilian limes in 2021. The data are from DataLiner:

Top 6 Brazilian Lime Exports (HS 0805.5) Destinations | Jan to Nov 2021 | WTMT

Source: DataLiner (click here to request a demo)

Representatives from Abrafrutas and Brazilian Tahiti limes growers visited Chile at the end of 2021 to learn about the local market’s peculiarities, as well as export requirements, quality standards, logistics, and so on.

The trade mission was part of Abrafrutas’ efforts, through the Frutas do Brasil Project, in collaboration with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), to find new markets and expand existing ones, with the goal of reducing overdependence on exports to places like the European Union, the United Kingdom, and the United States, which account for about 85% of Brazil’s total fruit exports.

Source: Abrafrutas

To read the full original article please visit :

https://abrafrutas.org/2022/01/chile-abre-mercado-para-limao-taiti-brasileiro/

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