After Mexico, Brazilian delegation heads to Canada to boost trade

After Mexico, it is now Canada’s turn to be targeted by the Brazilian government and private sector in their search for markets to absorb products hit with a 50% surcharge by the United States. A Brazilian mission is in Toronto from Wednesday to Friday to participate in a business forum between companies from the two countries.

The delegation includes representatives from the Ministry of Development, Industry, Trade, and Services (MDIC), the Foreign Ministry, the Brazilian Trade and Investment Promotion Agency (ApexBrasil), and the Brazil-Canada Chamber of Commerce.

The visit comes about a week after negotiations were reopened on a free trade agreement between Mercosur and Canada. According to ApexBrasil, the sectors expected to benefit most from a future treaty are food and beverages, industry, services, and Brazilian technology companies in areas such as financial solutions, biotechnology, renewable energy, and agribusiness.

“The goal of the initiative is to strengthen commercial ties between the two countries and promote business opportunities, strategic partnerships, and bilateral investments, within the broader effort to diversify markets also pursued during the recent business mission to Mexico,” the agency said in a statement.

The program features business roundtables, technical visits, and networking events with Canadian companies seeking to expand into the Brazilian market. The agenda will also feature a seminar, “Doing Business in Brazil”, highlighting the Brazilian business environment for potential Canadian partners.

Between 2022 and 2024, Brazil rose from 11th to 9th place among Canada’s suppliers. Aircraft and parts, along with semi-finished iron and steel products, led the growth in industrial goods. Electric machinery and piston engines also show strong potential for diversification.

In 2024, bilateral trade yielded Brazil a surplus of US$3.5 billion, with US$6.3 billion in exports and US$2.8 billion in imports. From 2014 to 2024, Brazilian exports to Canada grew at an average annual rate of 10.6%.

See below a historical record of container movement between Brazil and Canada from January 2022 to July 2025. The chart was prepared with DataLiner data:

Container Movement between Brazil and Canada | Jan 2022 to Jul 2025 | WTMT

Source: DataLiner (Click here to request a demo)

A recent ApexBrasil study, “Market Diversification – Analysis of Dependence by Brazilian State,” highlighted Canada as a strategic destination for Brazilian exports amid the tariff hikes imposed by U.S. President Donald Trump.

Among the products identified as opportunities in Canada are: semi-finished steel goods, marble, aircraft, bovine/sheep/goat tallow, off-road dump trucks, and Brazil nuts.

Earlier this month, Vice President and MDIC Minister Geraldo Alckmin traveled to Mexico City with Planning Minister Simone Tebet and Agriculture Minister Carlos Fávaro. The two countries agreed to work over the next 12 months on expanding their existing trade and investment agreements.

Source: O Globo

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