2025/26 orange juice export season starts with decline as shipments to U.S. and Europe reach parity
Oct, 17, 2025 Posted by Lucas LorimerWeek 202543
Brazilian orange juice exports in the first three months of the 2025/26 crop year (July–September/25) have fallen short of last season’s performance, according to researchers from Cepea. Data from Comex Stat show that juice shipments totaled 199.7 thousand tonnes in frozen concentrated equivalent, down 4% from the same period a year earlier, while revenue fell 15% to US$751.3 million.
According to Cepea researchers, the decline in export revenue reflects weaker international prices, driven by higher global supply and more cautious purchasing behavior, particularly among European buyers.
A notable development at the start of the crop year was a shift in destination composition. For the first time in several years, exports to the United States and the European Union were nearly equal, each accounting for about 48% of total shipments (by volume).
Sales to the U.S. market rose 13%, even with the residual 10% import tariff, underscoring the country’s strong dependence on Brazilian juice. Meanwhile, exports to the European Union — traditionally the top destination — fell 8%, affected by reduced demand following last season’s high prices and quality issues.
Source: Compre Rural
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